TABLE OF CONTENTS


Our Brand

The Bitcoin Conference, organized by BTC Media, the parent company of Bitcoin Magazine, is a global event series featuring notable industry speakers, workshops, exhibitions, and entertainment. These events serve as vital platforms for Bitcoin industry leaders, developers, investors, and enthusiasts to gather, network, and exchange ideas. Founded in 2019, the series' flagship event has become the world's largest Bitcoin conference. Over the years, the Bitcoin Conference has been held in San Francisco, Miami, and Nashville, and will return in May 2025 in Las Vegas. Its international events include Bitcoin Amsterdam (Netherlands, October 2022-2024), Bitcoin Asia (Hong Kong, May 2024), and Bitcoin MENA (Abu Dhabi, December 2024).


Tone

⚡ Confident We’re not afraid to challenge the status quo and be ourselves.
🔐 Exclusive Hyper focused on building with brands we love.
🤝 Relatable We’re not that different from one another.

The Name

When writing, "the Bitcoin Conference," the T is capitalized only at the beginning of a sentence or if it's a standalone title, for example in a letterhead. In a paragraph or sentence, the T is not capitalized.

Example 1: The largest fintech event in the world, the Bitcoin Conference, is coming to a city near you.

Example 2: The Bitcoin Conference is the largest fintech event in the world.

Example 3: (the title of a book) The Bitcoin Conference: A Retrospective.

Note: In most cases, when we refer to one of our events, we refer to a specific installment of the event.

Example: The largest fintech event in the world, Bitcoin 2025, is coming to Las Vegas.

Example: In 2024, Abu Dhabi will host Bitcoin MENA, the first Bitcoin Conference event in the region.

Color Palette

Brand Colors (1)

Typography

Headings

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Inter.zip

Photo Assets

Brand Mood Board (1)

At Windsong we pride ourselves on transcending boundaries to create visually stunning and strategically impactful solutions. Our skilled team curates designs that catch the eye and tell compelling stories. Whether you're a startup or an established brand, Windsong will be your compass.